Persuasion Techniques

30 August 2022
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23 test answers

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Write a brief statement the demonstrates a credibility appeal.
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Answers will vary but should refer to the speakers good character, expertise or general knowledge and experience.
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List 3 examples of speech topics that would benefit from an emotional appeal focused on physical needs.
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Students answers will vary. Examples include: feeding the hungry, providing shelter for the homeless etc...answers should relate to people's physical needs.
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What are the three general guidelines of effective persuasion?
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1. Anticipate selective exposure 2. Ask for limited amounts of change 3. Identify with your audience
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What is selective exposure?
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The tendency of an audience to listen for information that will reinforce their beliefs, values and experiences, while actively avoiding information that will contradict their beliefs, values and feelings.
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What is 'self-actualization'? Write a brief statement a speaker could use to appeal to a person's desire for self-actualization.
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Self-actualization is the desire to be the 'best you can be'. Student examples will vary.
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Define "emotional appeal".
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An emotional appeal is an appeal to your listener's feelings, needs, desires and wants.
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Which of the following is an example of the foot-in-the-door method of asking for change?
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"If you are interested in helping our cause today, you can donate as little as $1!"
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Which of the following is an example of how to identify with your audience?
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all of the above
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Write a brief statement the illustrates the use of cause and effect as part of a logical appeal.
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One of the three types of appeals used in an argument is "logos," or a logical appeal based on reasoning. Examples of logical appeal in persuasive writing reveal an array of ... The activist must also explain terms, such as radioisotopes, the cloud seeding effect and blast injuries, used in making ... Cause and Consequences.
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Appeals to a desire for safety and self-actualization are examples of ___________.
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emotional appeals
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The ____________ of persuasion is when you ask for small changes at first, then progress towards asking for larger changes.
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foot-in-the-door
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Safety and self-actualization are examples of __________.
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emotional appeals
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When pointing out specific instances you should also ________________.
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identify significant exceptions
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Identifying cause and effect is one way to present a ____________ appeal.
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credibility
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Persuading your audience that you can protect them from harm is an example of a(n) ____________ appeal based on the desire for _____________.
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emotional;safety
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_____________ appeal to the audiences needs, desires and wants.
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Emotional appeals
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Which of the following statements is correct?
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Audiences listen for information that supports their beliefs and values.
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"My background has given me the knowledge and experience to understand this complex issue." This statement is an example of _____________.
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a credibility appeal
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John asks his mother to extend his curfew from 11:00 pm to 3:00 am so he can attend a party in a near-by town with friends. His mother refuses, so John asks if she will extend the curfew until 2:00 am. She again refuses and John continues to negotiate until they decide his curfew will be 1:30 am. This is an example of _______________.
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door-in-the-face persuasion
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You can __________________ by pointing out shared experiences, values or beliefs.
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identify with your audience
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________________ appeal to the audience's ability to reason and draw conclusions.
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Logical appeals
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A good persuasive speaker anticipates ____________.
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selective exposure
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When working to persuade an audience it is important to _____________.
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ask for limited amounts of change