Sports Communication Exam 3

When planning a special event, which of the following is not an event planning concern? A. timetable of duties and activities B. scope and size of the event C. budget D. planning committees E. None of the above

Which of the following is not a pre-game press box operation must? A. Television needs/concerns B. Credentialing C. Preparing Seating Charts D. Stuffing Press Packets E. None of the Above

Which of the following is not an example of a reason to call a press conference: A. the volleyball team's victory over a division foe B. the hiring of a new football coach C. the announcement of a large donation to the athletic department D. the men's basketball team's selection into the NCAA Tournament E. none of the above

True or False, news conferences and media days are a great way to provide the media with large amounts of information at one time in one location.

True or False, the three stages of press box operations are pre-game, in-game, and after-game.

True or False, a press box policy includes the type of people who receive credentials, what they can do and where they can go, and does not put a limit on how many credentials can be given out.

True or False, there is more of a social setting at a press conference than a media day.

True or False, who to credential, who will be a part of your press box work crew, and the serving of food are all press box management concerns for a sports information director.

True or False, not allowing cheering, mixing scouts with the working media, and having too many entrances to the press box are some of the dos for proper press box operation.

True or False, media gifts are usually given out to media members that attend a conference's media day.

Which of the following is not a method used in the preseason to promote an All-America candidate? A. A website B. Mailers C. Media guide D. Preseason Magazines E. None of the Above

True or False, a nickname can enhance an athlete's visibility.

True or False, in promoting an all-star athlete, both the athlete's athletic performance and personal behavior should be considered.

True or False, in marketing an all-star athlete, both the athlete and the coach must first give consent before the SID can begin the publicity campaign.

True or False, in promoting an athlete for All-America honors, the promotion's department should wait until the end of the season when the athlete's statistics are more impressive before sending material out to the media.

True or False, during the season, the sports information specialist does little to present an All-America candidate to the media.

True or False, publicizing and promoting an All-America candidate enables the sports information director to be creative.

True or False, a publicity campaign begins with the SID conducting a brief, impersonal interview with the student-athlete to get to know the least about the person.

True or False, the object of the sports information director in promoting an All-America candidate is to have the athlete's name mentioned on television and radio as often as possible and in as many fresh approaches as possible.

True or False, it is permissible to "doctor" statistics to upgrade an athlete's performance.

What are the three guiding principles in creating a climate of cooperation when a crisis is upon an SID? A. Deal honestly with the media, be unavailable, treat all members fairly and cordially B. Deal dishonestly with the media, be available, treat all members fairly and cordially C. Deal honestly with the media, be available, treat all members fairly and cordially D. Deal honestly with the media, be unavailable, treat all members with disrespect

Which of the following is not a clue to a budding crisis? A. The situation requires action on several fronts at the same time B. Customers, business associates and friends are inquiring about the situation C. The news media are showing interest in the story D. The campus and public rumor mills are quiet.

True or False, when dealing with a crisis situation, it is imperative a sports information department be as proactive as possible and all be on the same page.

True or False, crisis management plans can be designed and rehearsed.

True or False, in crisis management, stonewalling is a proper course of action.

True or False, the relationship between the media and a sport organization is always a push-and-pull or give-and-take situation.

True or False, sports information directors should insist that reporters clear all information with them before a story is printed or aired.

True or False, public relations problems fall into two categories—emergency and on-going issues.

True or False, crisis prevention is not necessary in college or university athletic situations.

True or False, a crisis for a sport organization is an occurrence for which a sports information specialist cannot be prepared.

What's the specific statistic that West Virginia's SID used to record and report about one of their football players? A. tackles B. interceptions C. mascots hit D. broken facemasks

What's the one term or phrase that shouldn't be provided to media at any point during a crisis situation? A. I'll call you later. B. Yes, I'll entertain questions. C. No comment. D. We deny all allegations.