Ch 2 Business Comm

What question should you ask to visualize your audience?

According to writing experts, approximately what percentage of time should you spend on the prewriting phase of a business message?

Which of the following sentences demonstrates conversational business writing?

As employees use instant messaging to conduct more business, they should send messages that are informal, conversational, and

Which of the following demonstrates effective business writing?

Profiling the audience for a business message helps the writer

Michael usually holds team meetings on Tuesday mornings, but he needs to reschedule next week's meeting to Wednesday morning. To tell team members of the date change for the next meeting, Michael should

What is the primary way tone is conveyed through a business message?

Marketing Director Kiprova will inform the board of directors that customers are not responding positively to the company's Paris Hilton ads. Which of the following is the most appropriate announcement?

Lindsay is writing a property description for a new real estate brochure. To make her brochure more effective, Lindsay should anticipate her audience. This means she

Business writing should be economical. In this context economical can best be defined as

The primary purpose of business writing is typically to inform or persuade; a common secondary purpose is to

Which of the following demonstrates effective business writing?

Which of the following is most acceptable for business writing?

Business writers who use words such as interrogate, remuneration, and terminate are using language many readers would consider

Experts say that writers should spend the most time in the ____ stage of the writing process.

In the final phase of the writing process, check the message for clarity and readability, proofread for errors, and

What communication channel would be most appropriate when you must share digital information with other members of your work team?

Which of the following sentences best focuses on the audience?

What communication channel would be most appropriate to deliver data to a customer?

Which of the following sentences demonstrates effective business writing?

Before Melissa organizes and composes her message, she should ask two questions: (1) Why am I sending this message? and (2)

Which of the following represents a goal for business writers?

Travis must determine the appropriate channel for an important business message. In this context channel refers to the

Which of the following demonstrates effective business writing?

What communication channel would be most appropriate when a written record or formality is required?

Adapting your message to the audience involves

What is the preferred channel choice for today's corporate communicators?

Business messages should be conversational, professional, positive, and

Which of the following communication channels is considered the richest medium?

Which of the following demonstrates effective business writing?

Which of the following is most acceptable for business writing?

Which of the following represents the best business writing?

The first phase of the writing process involves analyzing the audience and your purpose for writing, anticipating your audience' reaction to your message, and

Francisco is writing an article for the company's intranet to encourage managers to use plain English. Which of these sentences uses an appropriate business style to express Francisco's point?

You are selecting a channel for sending your message. Which of the following is not a factor to consider when making this decision?

Business writers are encouraged to use plain English, which means

Business writing should be persuasive. In this context persuasive can best be defined as

Business writing should be purposeful. In this context purposeful can best be defined as

One technique that improves business writing is the use of empathy. Empathy refers to

Courteous business messages

Jorge must inform Samantha that she is not eligible to have an August vacation for which she recently applied. Which of the following sentences best demonstrates the "you" view Jorge should use in denying Samantha's application?

Business messages should use positive language rather than negative language. Positive language

Which of the following demonstrates effective business writing?

Create a conversational but professional tone in letters, e-mail messages, instant messages, and memos by

Human Resources Manager Claire Siu must inform Anthony that company job changes will require him to seek retraining or lose his position. The best channel for Ms. Siu to deliver this message is

Which of the following sentences demonstrates effective business writing?

When preparing a business message, you should make your writing audience oriented. Audience oriented means you should

During the second phase of the writing process, you conduct research

Which of the following is most acceptable for business writing?