BA 1500 Chapter 5

To break out of the reputation of an inexperienced newcomer, a person should

In the course of creating an effective business message, excellent business thinkers are most likely to

In order to make business messages more positive, business writers should focus on actions they can accomplish and demonstrate a realistic optimism. However, they should be careful

Which of the following is typically included in the planning stage of writing an effective business message?

Excellent business thinkers explore issues deeply by gathering information from a variety of sources.

Which of the following should be one of the goals of a business communicator?

Which of the following is most likely to lower a person's credibility?

Latisha perceives that the writer respects the reader and feels concern about the content of the message. Latisha's perception relates to the writer's

In content and form, a business message should typically

Readers will respond better to a business message that has an objective, uninvolved tone.

Dale is developing a business message that he hopes will convince his colleagues to keep common areas clean. He wants to focus on employees' shared efforts, interests, and problems. Which voice should he use?

While analyzing the advantages of orientation programs for new employees, Carter learns that these programs can make new employees more comfortable in their jobs and thus help them focus on their work. This in turn increases employee efficiency and reduces the likelihood that they will quit their jobs. Which of the following statements should Carter avoid making because it exaggerates the facts?

Which of the following is most likely to be true about excellent business writers?

In all business messages, communicators should ideally aim at

Katya is developing a business message about a green initiative that her company is hoping to launch. In the process of creating the business message, she studies the background of the employees and considers their needs and priorities. This action belongs to which step of the AIM planning process?

Good business writers maintain a listener-centered approach.

The most important stage of creating effective business messages is planning.

Which of the following illustrates a characteristic of an excellent business thinker?

Which of the following techniques is most likely to make business messages more positive?

Calvin, a human resources manager of K5 Textiles believes that the company can improve employee retention rates by improving employee benefits. In outlining his argument to the company's leadership team, he points out that a large technology firm had success with such a strategy. Calvin's message fails to convince K5's leadership team. Which of the following is the likely cause of their reaction?

In the course of creating an effective business message, excellent business thinkers are most likely to

A meta message is

_____ involve ranking or assigning importance to things, such as projects, goals, and tasks.

Jorge, the shipping manager at Durable Products, writes a memo proposing that that they stop using RoadHog Trucking Company and ship everything by L.B. Haines. The reason he gives is that two of the accounts that have been shipping by L.B. Haines during the last year increased their orders by more than 10%, so he is certain that switching trucking firms will cause other accounts to grow too. The executives of the company do not accept Jorge's suggestion. Why was his memo unconvincing?

The priorities of a message's targeted audience

Using diplomatic language is important because it

Amal is preparing a report about a planned wave of layoffs at the plant where she works. She wants to use the inductive method. How should she structure the report?

For the past few months, Capital Carpets has experienced high employee turnover. After investigating, human resource manager Kareem discovered that most employees are unhappy with their salaries and therefore unmotivated to work. Kareem plans to craft a message using the deductive, or direct, approach. How should he structure it?

Productivity at the Michigan branch of Brite Paper Manufacturing has decreased significantly over the last twelve months. Aiden, the branch manager, researches the problem and finds that many employees are spending significant time on social media while at work. He wants to construct a report for the company's leadership team, using the deductive approach. How should he structure the report?

What do the deductive approach and inductive approach to structuring business messages have in common?

Which of the following is most likely to show that the writer of a business message has concern for the audience?

Statements that can be relied on with a fair amount of certainty and can be observed objectively are known as

What is the most likely impact of slanting facts?

Starting each sentence with "I," helps create a connection with the audience.

Which of the following should be a goal of a business communicator?

Which of the following is typically included in the reviewing stage of developing an effective business message?

Which of the following is something an excellent business writer would do?

An indirect approach is often effective for delivering bad news.

While examining the pros and cons of introducing a smoking-cessation program for the employees of Hip Glass Inc., Suyin does extensive research and learns that the pros far outnumber the cons. She decides to recommend that the company implement the program. Which of the following statements will increase the positivity of her proposition?

Analyzing a business problem typically involves

One tip for building well-reasoned business positions is to

In the context of writing business messages, which of the following is true?

Which of the following suggestions should be followed to build a well-reasoned business position?

Facts are statements that

Anita, an executive at Glaciers, Inc., wants to introduce a profit-sharing program. She needs to convince other executives that it is a good idea for their company. She has considered her audience and gathered information. Next she should

Carlos has been assigned the task of creating an effective business message aimed at encouraging healthy habits in the workplace. He uses the AIM planning process. Which of the following should he do during the information gathering stage?

While writing business messages, avoid terms that unnecessarily focus on differences.

Which of the following is typically included in the planning stage of writing an effective business message?

The difference between the deductive approach and the inductive approach is that

______ is the overall evaluation that a reader perceives the writer to have toward the reader and the message content.

Abbad works as a managing editor. It is very important to him to maintain the quality of his work. He has set a very high standard for his team. Abbad's high ideals are referred to as

Extensive use of the I-voice in a business message

In a business message, the function of a call to action is to

The inductive approach to writing a business argument

Entry-level professionals usually have very high professional credibility.

Alan is mentoring Pat, a younger colleague, in how to be a better business writer. As Pat was writing her last memo, she did the following things. Which one will Alan tell her she needs to change?

Carlton finds that a geographic restructuring would have a positive effect on his insurance company and increase its efficiency. He draws up a report for the board of directors in which he mentions that separate departments should be set up for each of the company's 10 sales territories. Which of the following statements is most likely to increase the positivity of his proposition?

Values of readers are likely to shift more often than their priorities.

In the context of dealing with business problems, which of the following should ideally be the first step?

Most business arguments employ an indirect approach because it is more persuasive.

Positions are stances that you take or recommendations that you make based on a set of conclusions.

Use either/or logic to strengthen business positions.

Salina, the expeditor at RingPro Gasket Manufacturer, writes a memo asking her manager to buy her a new computerized system for tracking customer orders. She claims that if she does not get this system, chronically late deliveries will ensue. Her manager turns down her request. Salina made the mistake of using

Enduring beliefs and ideals that individuals hold are called

Ansel has been asked to analyze the benefits and feasibility of implementing a stress-reduction program on a fixed budget. Through research, Ansel learns that the cost of a stress reduction program exceeds the proposed budget. He also learns that such programs are linked to increased employee health and morale. Based on this information, he advises company leadership that the program should be implemented immediately. Ansel is guilty of

Meta messages are the overall messages people take away from a communication.

Jamal is writing a business communication to advocate for an onsite daycare at his office. "Argument for a New Daycare" would be an effective title for his communication.

Omar is the marketing manager at PLM. In his market survey, he finds that customers are not happy with PLM's inefficient customer service. How will Omar structure his message if he wants to use the inductive, or indirect, approach?

In the context of the AIM planning process, which of the following tends to be the single most important planning step?

Sending mixed signals is most likely to

Rich needs to choose someone to analyze the following problem and suggest potential solutions: The company is having trouble recruiting employees with the right skills. Which of the following employees should he choose?

It is important to avoid analogies when constructing arguments.

Exaggeration adversely impacts readers' perception of the credibility of a business message.

The process of developing business messages involves planning, writing, and distributing.

Which statement describes how writers should address the priorities of their targeted audience during the AIM planning process?

Readers are more likely to react positively to a message if the writer

Which of the following is most likely to lower a person's credibility?

In content and form, a business message should show that you have the interests of your audience in mind.

The use of we-voice in a business message

Which of the following is most likely to be included in the writing stage of developing an effective business message?

Which of the following is typically included in the writing stage of developing an effective business message?

The deductive approach is also known as the _____ approach.

Most business arguments employ a deductive approach. When employing this approach, you are most likely to

Which of the following is typically included in the reviewing stage of writing an effective business message?

Analyzing a business problem typically involves

The art of creating effective frames involves capturing your primary message in a short, memorable statement of 15 words or less.

Pete, the marketing manager at Regal, believes that an employee should always act ethically and should also report instances of unethical behavior that he or she encounters. This belief held by Pete is an example of a

A business message that primarily relies on the _____ shows that the message is self-centered.

Typically, tone influences readers over the entire course of a message.

To break out of the reputation of an inexperienced newcomer, you should

Roberto, a manager at GBN, has to prepare a report about the advantages of introducing a counseling program for employees in his company. In his report, he makes the claim that introducing a counseling program would reduce voluntary turnover because employees would be happier with their pay packages, but he offers no evidence linking counseling with pay. This report failed to effectively deliver the message that Roberto had intended. Which of the following is the most likely reason for its failure?

Which of the following is a goal of the AIM planning process?

During which step in the AIM planning process should you consider the constraints your readers face?