Sociology Chapter 3 Quiz

11 September 2022
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Everything in our constructed environment, including technology, buildings, furniture, clothing, and books, is part of our:
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material culture.
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Norms are to ________ as values are to ________.
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behavior; attitudes
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Most broadcasting companies are privately owned in the United States and are supported financially by advertising. This means they are likely to reflect the biases of their owners and backers. Knowing that the press is not free suggests that there is a:
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political economy of the media.
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Deliberate, long-term media campaigns such as Smokey the Bear, which began in 1944 and is still with us today, are examples of ads used by nonprofit organizations to educate the public. They are commonly known as:
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public service announcements.
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Which of the following took a new historical role when it fueled the civil rights and antiwar movements?
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television
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The experience of internalizing a culture's norms, values, and the like is known as:
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socialization
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In 1941, Time magazine ran an article on how to distinguish between Chinese and Japanese people. These descriptions reflected:
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the state of mind of many Americans at the time.
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One major concern with restricted ownership of major media outlets is that:
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de facto censorship may occur because it becomes easier to suppress messages that media owners don't support.
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Ruth Benedict, in her Patterns of Culture (1934), coined the term cultural relativism, which means:
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taking into account the differences across cultures without passing judgment or assigning value.
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Which of the following is always a cultural behavior?
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waving good-bye
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Stanley Lieberson and Kelly Mikelson gave subjects a list of unique names they found in the Illinois database to see if the subjects could correctly identify the gender of the actual child. What were their findings?
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The vast majority could correctly identify the gender of the actual child.
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Which of the following is part of the "three general principles" of the movie industry's Production Code?
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No picture shall be produced that will lower the moral standards of those who see it. Hence, the sympathy of the audience should never be thrown to the side of crime, wrongdoing, evil, or sin.
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The study of culture tells us that:
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there are many ways to view the same symbol
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Although some criticize rap music for its violent lyrics, many rappers defend it by saying it emerges directly from their experiences. Those rappers who make these claims are invoking:
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reflection theory.
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Many Americans believe that shark attacks happen more frequently than they actually do. Assuming that this is due to the way these rare events are covered by the media, this would be considered:
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an unintentional, long-term effect of the media.
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The first form of mass media was the:
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book
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Why was the Production/Hays Code abolished in 1967?
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The power of the code decreased due to the influence of television, foreign films, and the fact that being condemned as immoral did not deter the film's success.
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Crystal is camping in the woods with her dog and her friends. If she interprets her experience through a sociological lens, she will see culture in everything around her except for:
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nature
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When your friend returns from a study abroad, he reports back to you on the very different foods that people in his host country ate. He explains that to them it's normal, that people in different cultures do things differently, and that he learned not to make value judgments. This is known as:
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cultural relativism.
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During the Olympics, people often compile media quotes and images to show how female athletes are treated differently than male athletes. This strategy of using media to critique media is called:
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culture jamming.
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Which of the following is true regarding the value of high versus low culture?
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It is difficult to debate the worth of high and low culture.
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Some African Americans shift between Standard American English and African American Vernacular English, depending on the situation. This ability is called:
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code switching.
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Antonio Gramsci's concept for the historical process in which a dominant group exercises moral and intellectual leadership by voluntarily receiving the approval and consent of the masses is known as:
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hegemony
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After an exciting first week in the United States, Bryan, an international student from Malaysia, begins to feel exhausted, anxious, and confused about life in the United States. This is:
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culture shock.
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Media centralization refers to:
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the fact that fewer and fewer groups own more and more of the media.
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Goth culture tends to exist:
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cross-culturally.
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The various musical genres and the groups inspired by them, such as post-punk music and goths, are examples of which of the following?
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subcultures
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Acronyms and emoticons, such as LOL, ;-), and LMAO, demonstrate that:
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technology itself can generate ideas and concepts.
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James sees an advertisement in a fashion magazine that pictures two beautifully dressed white women in a crashed car with blood on their faces and arms and legs dangling limp. If he uses Jean Kilbourne's film Killing Us Softly to interpret this advertisement, what might he conclude?
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Sexism and misogyny are prevalent in advertising and media.
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A group of protestors blocking the entrance to the campus administration building refuse to leave. When the police begin spraying them with tear gas, Antonio Gramsci would say that the police are practicing:
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domination