Social Media Marketing Chapter 10 Quiz

22 December 2023
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question
Q&A sites are the oldest form of social media.
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False
question
One of the earliest types of social media is the discussion board.
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True
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In their original form, discussion board use is growing.
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False
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Q&A sites are the best place to promote a product.
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False
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Social news sites have affected the way news is consumed today.
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True
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Social news sites are appealing to marketers because they can generate moderate amounts of traffic even for smaller stories or websites.
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False
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A Q&A site lets people pose questions and receive answers back.
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True
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A moderator:
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facilitates discussions and enforces forum policies.
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On discussion forums, a troll is:
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someone who attacks or personally insults other users.
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Which of the following social news sites takes a humorous view of the news?
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Fark
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In addition to stand-alone discussion boards, all of these sites include discussion boards as part of their features except:
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LinkedIn.
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What is a social media site?
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A site that lets users submit links to news stories or other web pages to be ranked and displayed.
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What is the most important factor in an article's success on a social news site?
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The article title.
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An example of a Q&A site is:
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Quora.
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What was the Diggs moment?
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A major site redesign and policy changes.
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Which statement is true?
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Q&A sites are an effective medium to demonstrate thought leadership and expertise.
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Social Bookmarking sites allow users to do all of these things except:
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monetize their traffic.
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Which statement is false?
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Discussion boards are the youngest of the three types of sites descussed in this chapter.