MIS Chapter 8 example #49803

social media. the use of information technology to support the sharing of content among networks of users

enabled by social media that refers to a group of people related by a common interest aka tribes or hives

social media information system that is an information system that supports the sharing of content among networks of users.

if interested in pure publicity the SM site will create this which is some inducement such as a prize or other reward for passing communications along through the tiers.

companies and other organizations that choose to support a presence on one or more SM sites

the companies that operate the SM sites. most earn revenue through some type of advertising model

hardware, software, data, procedures and people

data and responses to data that are contributed by users and SM sponsors

data about relationships. example: the relationships ro your friends on Facebook.

share a common belief and form their hive around that belief

share a common desire to learn something, solve a problem or make something happen

a dynamic, SM based CRM process

the dynamic soical media process of employing users to participate in product design or product redesign

the application of social media to facilitate the cooperative work of people inside organizations. can't control effectiveness or efficiency however

the acronym that refers to the 6 characteristics workers want. Search. Link. Author. Tagged. Extensions. Signaled

the content structure that has emerged from the processing of many user tags

defined by Karl Marx as the investment of resources for future profit

the investment in human knowledge and skills for future profit

the investment in social relations with the expectation of returns in the marketplace. Adds value in 4 ways: -information -influence -social credentials -personal reinforcement

determined by the number of relationships in a social network, by the strength of those relationships and by the resources controlled by those related

the likelihood that the entity (person or other organization) in the relationship will do something that benefits the organization

an organization that uses social media to transform its interactions with customers, employees and partners into mutually satisfying relationships with them and their communities. has made the 4 transitions, pillars

-consumers become humans -market segments become tribes -channels(transmit data) become networks(transmit knowledge) -structure and control become messiness

how SMIS can foster hyper social organizations through Sense. Engage. Activate. Measure. Story tell.

revenue model in which advertisers display ads to potential customers for free and pay only when the customer clicks

the more people used a site the more value it had and the more people would visit. the more value a site has the more existing users will return.

occurs when the output from two or more web sites is combined into a single user experience

measures the frequency that someone who clicks on an ad makes a purchase

a statement that delinates employees' rights and responsibilities . Disclose . Protect Use common sense

user generated content. mean content on your SM site that is contributed by nonemployee users is the essence of SM relationsips.

-junk and crackpot contributions -inappropriate content -unfavorable reviews -mutinous movements

leave it. respond it. delete it