Cis Exam 1

8 September 2022
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question
Which of the following are the broad functions of a CIO?
answer
leader, manager, communicator
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What types of metrics measure customer satisfaction?
answer
Effectiveness MIS metrics
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Which of the following are common website metrics executives use to monitor business success of a website?
answer
Conversion rates Unique visitors Total hits Abandoned shopping carts
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Who determines whether a person or business process can be replaced by a robot or software?
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Chief automation officer
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Which of the following are MIS roles found in an organization?
answer
cdo, cfo, cio
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What is measured by such benchmarks as satisfaction surveys, percentage of existing customers retained, and increases in revenue dollars per customer?
answer
customer satisfaction
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Which of the following are common supply chain management metrics executives use to measure the success of its supply chain? (Check all that apply.)
answer
Inventory turnover Customer order actual cycle time Customer order promised cycle time Back orders
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Who are individuals that seek to cause harm to people or to destroy critical systems or information and use the Internet as a weapon of mass destruction?
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cyber terrorist
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Which of the following is a valid type of virus?
answer
trojan horse, backdoor, polymorphic
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Valid type of hackers
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script kiddies, black hat, cracker
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What is the practice of gathering data and ensuring that it is uniform, accurate, consistent, and complete, including such entities as customers, suppliers, products, sales, employees, and other critical entities that are commonly integrated across organizational systems?
answer
master data management
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primary key
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A field (or group of fields) that uniquely identifies a given entity in a table.
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Which of the following is correct in reference to a database?
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A database can support many logical views.
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________ asks users to write lines of code to answer questions against a database?
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Structured query language
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What takes information entered into a given system and sends it automatically to all downstream systems and processes?
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forward integration
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A(n) _________ is an interactive website kept constantly updated and relevant to the needs of its customers using a database.
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Data-driven website
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What is the ultimate outcome of a data warehouse?
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data marts
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What is extraction, transformation, and loading?
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It is a process that extracts information from internal and external databases, transforms it using a common set of enterprise definitions, and loads it into a data warehouse.
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airline use business intelligence
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Analyze popular vacation locations with current flight listings.
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Which of the following tools use a variety of techniques to find patterns and relationships in large volumes of information that predict future behavior and guide decision making?
answer
data-mining
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__________ analyzes unstructured data associated with websites to identify consumer behavior and website navigation.
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Web analytics
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What does a data scientist do?
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Extracts knowledge from data by performing statistical analysis, data mining, and advanced analytics on big data to identify trends, market changes, and other relevant information.
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What can present the results of large data analysis looking for patterns and relationships that monitor changes in variables over time?
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infographics
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In terms of big data what includes the uncertainty of data, including biases, noise, and abnormalities?
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veracity
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What is the function of the marketing department?
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The process associated with promoting the sale of goods or services. The marketing department supports the sales department by creating promotions that help sell the company's products.
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What describes the basic transaction data such as its date, purpose, and amount and includes cash receipts, canceled checks, invoices, customer refunds, employee time sheet, etc.?
answer
source document
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What is a graphic description of a process, showing the sequence of process tasks, which is developed for a specific purpose and from a selected viewpoint?
answer
Business process model
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What is the activity of creating a detailed flow chart or process map of a work process showing its inputs, tasks, and activities, in a structured sequence?
answer
Business process mapping (or modeling)
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What integrates all of an organization's business process to make individual processes more efficient?
answer
Business process management
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Which of the following is one of the important characteristics of business processes?
answer
The process is cross-departmental.
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Which data types are typically found in the human resources department?
answer
Employee data, promotion data, vacation data.
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Which of the following is considered information? (Check all that apply.)
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Best customer by month, Best-selling item by month
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Which department manages the process of converting or transforming resources into goods or services?
answer
Operations Management
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Which data types are typically found in the marketing department?
answer
Promotion data, sales data, advertising data.
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If you were thinking about a washing machine as a system, which of the following represents the outputs?
answer
The clean clothes.
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Which strategy evaluates a project's position?
answer
swot
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What executes the business strategy?
answer
Value chain analysis
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What is a standardized set of activities that accomplishes a specific task?
answer
business process
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When evaluating the value chain, all of the following are included in the primary value activities
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Inbound activities Operations Services
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Which of the following are included in CRM analyzing technologies?
answer
Why did sales not meet forecasts? Why was production so low?
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What allows every department of a company to store and retrieve information in real-time, allowing information to be more reliable and accessible?
answer
Enterprise resource planning erp
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Which of the following represents a business process you would find in the operations management department? (Check all that apply.)
answer
Creating production schedules Manufacturing goods Ordering inventory
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uses a systematic approach in an attempt to improve business effectiveness and efficiency continuously.
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static process
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What divides the system into a set of functional units that can be used independently or combined with other modules for increased business flexibility?
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Module software design
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Which of the following is not one of the three phases in the evolution of CRM?
answer
processing
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Which of the following represents a business-facing process?
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Strategic planning Purchasing raw materials Tactical planning
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Which of the following are MIS roles you will find in organizations over the next decade? (Check all that apply.)
answer
Chief intellectual property officer Chief automation officer Chief user experience officer
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Which of the following are the broad functions of a CIO? (Check all that apply.) cio-chief information officer
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manager and leader
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Which of the following are included in the five basic supply chain activities? (Check all that apply.)
answer
plan, source, make, deliver, return
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Which of the following are included in marketing metrics? (Check all that apply.)
answer
New customer retention rates Cost per interaction by marketing campaign Number of new leads by product Number of marketing campaigns