Chapter 3 Study Guide

24 July 2022
4.7 (114 reviews)
153 test answers

Unlock all answers in this set

Unlock answers (149)
question
What is the role of a mashup editor?
answer
All of the above
question
Which of the following are challenges of Business 2.0?
answer
All of the above
question
Disruptive technology tends to provide us with better, faster, and cheaper products.
answer
False
question
What is a potential problem or impact of technology dependence?
answer
All of the above
question
Disruptive and new technologies typically cut into the low-end of the marketplace and eventually evolve to displace high-end competitors and their reigning technologies.
answer
True
question
Which of the following demonstrates potential issues with Business 2.0 and information vandalism?
answer
Open source allows anyone to be able to edit, damage, or destroy content
question
One of the most famous examples of wiki vandalism occurred when a false biography entry read which of the following:
answer
John Seigenthaler Sr. was assistant to Attorney General Robert F. Kennedy in the early
question
Which of the following best describes Web 1.0?
answer
Static text-based information websites
question
Which of the following best describes Web 2.0?
answer
Social media and user-generated Web content
question
Which of the following best describes Web 3.0?
answer
Based on the 'intelligent' Web where applications use natural language processing
question
Which statement below is inaccurate?
answer
Web 2.0 is a simple static website without any interaction with its users
question
What is a component of Web 3.0 that describes things in a way that computers can understand?
answer
Semantic Web
question
Which statement below is incorrect?
answer
The semantic Web captures, organizes, and disseminates knowledge (i.e., know-how) throughout an organization
question
Which of the following is not a topic or feature that is included in Web 3.0?
answer
Social networking
question
What statement below describes Web 3.0's feature that ensure the 'integration of legacy devices'?
answer
The ability to use current devices such as iPhone and laptops as credit cards or ticket
question
Many industries have taken an active role in online business including the government. Which of the following is the term that describes the use of strategies and technologies to transform government by improving the delivery of services and enhancing the quality of interaction between the citizen-consumer within all the branches of government?
answer
Egovernment
question
The website that was the primary catalyst for growing electronic government
answer
and is the official U.S. gateway to all government information? , FirstGov.gov
question
Dell computer ranks highest on the list for expecting returns from new investments.
answer
True
question
Which of the following is the example of consumer-to-government (C2G) highlighted in the figure extended ebusiness models?
answer
eGov.com
question
What is the ability to purchase goods and services through a wireless Internet-enabled device?
answer
Mobile business
question
How would you categorize mobile entertainment
answer
mobile sales, mobile ticketing. , All of the above
question
What is best for an organization's current business could ruin it in the long term.
answer
True
question
Ebusiness is the buying and selling of goods and services over the Internet.
answer
False
question
Ebusiness is something that a business can just go out and buy.
answer
False
question
Future managers and workers need to understand the benefits MIS and ebusiness can offer a company if it wants to take advantage of sustaining technologies.
answer
False
question
A disruptive technology is a new way of doing things that initially does not meet the needs of existing customers.
answer
True
question
A sustaining technology produces an improved product customers are eager to buy, such as a faster car or larger hard drive.
answer
True
question
A sustaining technology is a new way of doing things that initially does not meet the needs of existing customers.
answer
False
question
A disruptive technology produces an improved product customers are eager to buy, such as a faster car or larger hard drive.
answer
False
question
The Innovator's Dilemma, a book by Clayton Christensen, discusses how established companies can take advantage of disruptive technologies without hindering existing relationships with customers, partners, and stakeholders.
answer
True
question
The Internet provides access to Internet information through documents including text, graphics, audio, and video files that use a special formatting language called HTML.
answer
False
question
The WWW provides access to Internet information through documents including text, graphics, audio, and video files that use a special formatting language called HTML.
answer
True
question
The Internet is a massive network that connects computers all over the world and allows them to communicate with one another.
answer
True
question
Hypertext markup language (HTML) links documents, allowing users to move from one to another simply by clicking on a hot spot or link.
answer
True
question
The WWW, such as Internet Explorer or Mozilla's Firefox, allow users to access the WWW.
answer
False
question
Hypertext transport protocol (HTTP) is the Internet protocol web browsers use to request and display web pages using universal resource locators.
answer
True
question
A universal resource locator (URL) is the address of a file or resource on the web such as www.apple.com.
answer
True
question
A universal resource locator (URL) identifies a URL address and in the previous example apple.com is the domain name.
answer
False
question
URLs use domain names to identify particular websites
answer
True
question
Domain name hosting (web hosting) is a service that allows the owner of a domain name to maintain a simple website and provide email capacity.
answer
True
question
A URL is a program that runs within another application such as a website.
answer
False
question
Ecommerce is the buying and selling of goods and services over the Internet. Ecommerce refers only to online transactions.
answer
True
question
Ecommerce includes ebusiness along with all activities related to internal and external business operations such as servicing customer accounts, collaborating with partners, and exchanging real-time information. During Web 1.0, entrepreneurs began creating the first forms of ecommerce.
answer
False
question
A paradigm shift occurs when a new radical form of business enters the market that reshapes the way companies and organizations behave.
answer
False
question
A few examples of ebusiness advantages can include opening new markets, reducing costs, and expanding global reach.
answer
True
question
Intermediaries occur when a customer sells directly to another customer online cutting out the intermediary.
answer
False
question
Interactivity measures advertising effectiveness by counting visitor interactions with the target ad, including time spent viewing the ad, number of pages viewed, and number of repeat visits to the advertisement.
answer
True
question
Information richness refers to the depth and breadth of details contained in a piece of textual, graphic, audio, or video information.
answer
True
question
Information richness measures the number of people a firm can communicate with all over the world.
answer
False
question
Mass customization is the ability of an organization to tailor its products or services to the customers' specifications. For example, customers can order M&M's in special colors or with customized sayings such as "Marry Me."
answer
True
question
Mass customization occurs when a company knows enough about a customer's likes and dislikes that it can fashion offers more likely to appeal to that person, say by tailoring its website to individuals or groups based on profile information, demographics, or prior transactions.
answer
False
question
Cybermediation refers to the creation of new kinds of intermediaries that simply could not have existed before the advent of ebusiness, including comparison-shopping sites such as Kelkoo and bank account aggregation services such as Citibank.
answer
True
question
In Reintermediation steps are removed from the value chain as new players find ways to add value to the business process.
answer
False
question
Information reach refers to the number of people a business can communicate with, on a global basis.
answer
True
question
An ebusiness model is a plan that details how a company creates, delivers, and generates revenues
answer
true
question
Content providers are companies that generate revenue by providing digital content such as news, music, photos, or videos and examples include Netflix and iTunes.
answer
True
question
Transaction brokers process online sales transactions.
answer
True
question
Business-to-consumer applies to any business that sells its products or services directly to consumers online.
answer
True
question
A click-and-motor business operates on the Internet only without a physical store.
answer
False
question
The majority of eBay's customers are using a business-to-business (B2B) ebusiness model.
answer
False
question
A business model is a plan that details how a company creates, delivers, and generates revenues.
answer
True
question
A business model is a plan that details how a company creates, delivers, and generates revenues on the Internet.
answer
False
question
Dot-com was the original term for a company operating on the Internet.
answer
True
question
A search engine is website software that finds other pages based on keyword matching similar to Google.
answer
True
question
Search engine ranking evaluates variables that search engines use to determine where a URL appears on the list of search results.
answer
True
question
Search engine optimization (SEO) combines art along with science to determine how to make URLs more attractive to search engines resulting in higher search engine ranking.
answer
True
question
Pay-per-call generates revenue each time a user clicks on a link to a retailer's website.
answer
False
question
Pay-per-click generates revenue each time a user clicks on a link that takes the user directly to an online agent waiting for a call.
answer
False
question
Pay-per-conversion generates revenue each time a website visitor is converted to a customer.
answer
True
question
Taxonomy is the set of ideas about how all information in a given context should be organized.
answer
False
question
A Webinar is a form of Web conferencing, which blends videoconferencing with document sharing and allows the user to deliver a presentation over the Web to a group of geographically dispersed participants.
answer
True
question
Many businesses are using instant messaging as a way to answer and resolve questions or problems quickly.
answer
True
question
An Internet service provider (ISP) is a company that provides access to the Internet for a monthly fee.
answer
True
question
Real-time communication occurs when a system updates information at the same rate it receives it.
answer
True
question
Instant messaging (IMing) is a service that enables instant or real-time communication between people.
answer
True
question
Instant messaging converts an audio broadcast to a digital music player.
answer
False
question
A videoconference allows people at two or more locations to interact via two-way video and audio transmissions simultaneously as well as share documents, data, computer displays, and whiteboards. Point-to-point videoconferences connect two people, and multipoint conferences connect more than two people at multiple locations.
answer
True
question
Managing consumer trust is not a challenge for ebusinesses participants as the Internet has numerous security technologies in place to completely protect consumers and their online transactions.
answer
False
question
The Internet marketplace is free of most forms of traditional sales tax.
answer
True
question
The Internet uses such strong security technologies that ensuring consumer protection is not a challenge for ebusinesses.
answer
False
question
Web 2.0 is the next generation of Internet that uses a more mature, distinctive communications platform characterized by new qualities such as collaboration, sharing, and free.
answer
True
question
Source code is software made available free for any third party to review and modify.
answer
False
question
The most common form of collective intelligence found outside the organization is crowdsourcing, or the wisdom of the crowd.
answer
True
question
An open system consists of nonproprietary hardware and software based on publicly known standards that allows third parties to create add-on products to plug into or interoperate with the system.
answer
True
question
An open system contains instructions written by a programmer specifying the actions to be performed by computer software.
answer
False
question
Open source refers to any software whose source code is made available free (not on a fee or licensing basis as in ebusiness) for any third party to review and modify.
answer
True
question
User-contributed content (or user-generated content) is created and updated by many users for many users.
answer
True
question
User-contributed content is a set of tools that supports the work of teams or groups by facilitating the sharing and flow of information.
answer
False
question
Open systems tap into the core knowledge of all employees, partners, and customers.
answer
False
question
Knowledge can be a real competitive advantage for an organization. The most common form of collective intelligence found inside the organization is knowledge management (KM), which involves capturing, classifying, evaluating, retrieving, and sharing information assets in a way that provides context for effective decisions and actions.
answer
True
question
The primary objective of knowledge management is to be sure that a company's knowledge of facts, sources of information, and solutions are readily available to all employees whenever it is needed.
answer
True
question
A knowledge management system (KMS) supports the capturing, organization, and dissemination of knowledge (i.e., know-how) throughout an organization. KMS can distribute an organization's knowledge base by interconnecting people and digitally gathering their expertise.
answer
True
question
Tacit knowledge consists of anything that can be documented, archived, and codified, often with the help of MIS. Examples of explicit knowledge are assets such as patents, trademarks, business plans, marketing research, and customer lists.
answer
False
question
Explicit knowledge is the knowledge contained in people's heads. The challenge inherent in tacit knowledge is figuring out how to recognize, generate, share, and manage knowledge that resides in people's heads.
answer
False
question
Social media refers to websites that rely on user participation and user-contributed content, such as Facebook, YouTube, and Digg.
answer
True
question
Social tagging is similar to taxonomy except that crowdsourcing determines the tags or keyword-based classification system.
answer
False
question
A social network is an application that connects people by matching profile information. Providing individuals with the ability to network is by far one of the greatest advantages of Business 2.0.
answer
True
question
Social networking is the practice of expanding your business and/or social contacts by constructing a personal network.
answer
True
question
Social media maps group contacts (personal and professional) identifying who knows each other and who works together. In a company it can provide a vision of how employees work together.
answer
False
question
Tags are specific keywords or phrases incorporated into website content for means of classification or taxonomy.
answer
False
question
A social bookmark is a locally stored URL or the address of a file or Internet page saved as a shortcut.
answer
False
question
Social bookmarking allows users to share, organize, search, and manage bookmarks.
answer
True
question
The three Business 2.0 communication and collaboration tools a business can use to harness the power of people include blogs, wikis, and mashups.
answer
True
question
A wiki is a Hawaiian word for quick and is a type of a collaborative Web page that allows users to add, remove, and change content.
answer
True
question
RSS allows a website to constantly feed information and news to consumers instead of having the consumer search for it.
answer
True
question
Microblogging is the practice of sending brief posts (140 to 200 characters) to a personal blog, either publicly or to a private group of subscribers who can read the posts as IMs or as text messages.
answer
True
question
The network effect describes how products in a network increase in value to users as the number of users increases.
answer
True
question
A mashup is a website or web application that uses content from more than one source to create a completely new product or service. The term is typically used in the context of music; putting Jay-Z lyrics over a Radiohead song makes something old new. The web version of a mashup allows users to mix map data, photos, video, news feeds, blog entries, and so on to create content with a new purpose.
answer
True
question
Content used in mashups is typically sourced from an RSS, which is a set of routines, protocols, and tools for building software applications.
answer
False
question
Open source and sharing are both advantages and disadvantages of Business 2.0.
answer
True
question
Copyright laws protect collaborative websites like blogs and wikis allowing users to reuse material freely and easily.
answer
False
question
Tim Berners-Lee was one of the founders of the Internet.
answer
True
question
Egovernment involves the use of strategies and technologies to transform government by improving the delivery of services and enhancing the quality of interaction between the citizen-consumer within all branches of government.
answer
True
question
Web 3.0 refers to static text-based information websites.
answer
False
question
Mobile banking and mobile sales are both a part of the emerging mbusiness.
answer
True
question
Which of the following terms implies that organizations that cannot adapt to the new demands placed on them for surviving in the information age are doomed to extinction?
answer
Digital Darwinism
question
Which of the following produces an improved product customers are eager to buy, such as a faster car or larger hard drive?
answer
Sustaining technology
question
Which of the follow represents a form of disruptive technology?
answer
All of the above are included
question
Which of the following is challenge of sustaining technology?
answer
Provides a product that does not meet existing customer's future needs
question
Which of the following is not included in the top five companies that are expecting future growth to be generated from new investments?
answer
Sears
question
The Innovator's Dilemma suggests that established companies can take advantage of ___________ without hindering existing relationships with customers, partners, and stakeholders.
answer
Disruptive technology
question
Which of the following began as an essential emergency military communications system operated by the U.S. Department of Defense (DARPA)?
answer
Internet
question
Which of the following terms could you use synonymously when referring to the Web?
answer
URL, Domain Name
question
At a local marketing firm, Steve is the lead Web developer and is responsible for working with customers on their Web designs, development, and graphics. Which of the following would be a critical skill Steve must have to be able to perform his job?
answer
All of the above
question
Which of the following is not a reason for the explosive growth of the WWW?
answer
Digital Darwinism
question
Which term describes the WWW during its first few years of operation between 1991 and 2003?
answer
Web 1.0
question
What is the difference between ecommerce and ebusiness?
answer
Ecommerce is buying and selling of goods or services online; ebusiness includes ecommerce and all activities related to internal and external business operations
question
What is the Internet protocol Web browsers use to request and display Web pages using universal resource locators?
answer
Hypertext transport protocol (HTTP)
question
What allows user to access the WWW?
answer
Web browser
question
Which of the following is a type of Web browser?
answer
Internet Explorer and Mozilla Firefox
question
What caused Polaroid to go bankrupt?
answer
One-hour film processing and digital cameras stole its market share
question
Many social media sites today allow you to customize your Web address, for example www.facebook.com/Womenwithdrive. What is an alternate name for a Web address such as www.apple.com?
answer
universal resource locator
question
Many industries have been forced to change due to technology advances. Which of the below industries has felt the lowest amount of economic impact from ebusiness?
answer
Waste or recycling industry
question
Universities were among some of the first users of the Internet. What was the Internet first called?
answer
ARPANET
question
What is the address of a file or resource on the web such as www.apple.com?
answer
Universal resource locator
question
What links documents, allowing users to move from one to another simply by clicking on a hot spot or link?
answer
Hypertext markup language
question
What allows users to access the WWW?
answer
Web browser
question
What is the Internet protocol web browsers use to request and display web pages using universal resource locators?
answer
Hypertext markup language
question
What identifies a URL address and in the previous example apple.com is the domain name. URLs use domain names to identify particular websites?
answer
Domain name
question
What is a service that allows the owner of a domain name to maintain a simple website and provide email capacity?
answer
Domain name hosting
question
What is a program that runs within another application such as a website?
answer
Applet
question
What occurs when a new radical form of business enters the market that reshapes the way companies and organizations behave?
answer
Paradigm shift
question
What does digital Darwinism imply?
answer
Organizations that cannot adapt to the new demands placed on them for surviving in the information age are doomed to extinction
question
Which of the following is an example of a disruptive technology?
answer
All of the above
question
Which of the following is an example of a sustaining technology?
answer
Porsche's faster car
question
Which company is expecting to gain the majority of its returns on existing investments?
answer
Phillips Petroleum
question
Which company is expecting to gain the majority of its returns on new investments?
answer
Dell Computer
question
Which of the following is a reason for the growth of the World Wide Web?
answer
All of the above
question
What is information richness?
answer
Refers to the depth and breadth of details contained in a piece of textual, graphic, audio, or video information
question
What is information reach?
answer
. Measures the number of people a firm can communicate with all over the world
question
Which of the following is not one of the Internet's impacts on information?
answer
Digital divide
question
What are agents, software, or businesses that provide a trading infrastructure to bring buyers and sellers together?
answer
Intermediaries
question
What occurs when a business sells directly to the customer online and cuts out the middle man?
answer
Disintermediation