Web design is the process of creating websites that are both visually appealing and functionally effective for users. It involves the planning and implementation of web page elements such as layout, images, text, graphics, audio, video and animation. Web designers also consider how users will interact with a site when creating it.Web design is an important part of any business’s digital strategy. It allows businesses to create an online presence that will draw in potential customers and help them achieve their goals. A well-designed website provides a positive user experience which can lead to increased sales or conversions for a business. Additionally, a good website can boost SEO rankings and make it easier for customers to find the business online. The process of web design typically begins by defining the goals of the website and deciding on its structure. This includes understanding what types of content will be included on each page as well as how they’ll be organized within the overall structure. Next, designers choose colors and fonts that create a cohesive look throughout the entire site while also ensuring readability on all devices including desktop computers, tablets, and mobile phones. In addition to choosing visual elements such as color palettes and typography styles, designers must ensure that they are using images appropriately so they do not slow down page loading times or take up too much space in search engine results pages (SERPs). Once these decisions have been made then web developers must begin coding HTML elements such as headings or navigation menus into each page before eventually connecting them all together with CSS code to create one cohesive website experience for users across different browsers or devices. Finally, testing should be done on multiple platforms to make sure everything works properly before the site is launched live on the internet.
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