Chapter 15 Case

22 August 2022
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Nokia Actively Uses Social Media to Communicate
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Apply the knowledge of Management presented in this chapter to the following case. Applying this knowledge should enable you to have a better understanding of how Nokia uses social media to its advantage. Read the case below and answer the questions on the right. Nokia is a Finnish multinational communications and information technology company. It was founded in 1865. In 2015, the company had 114,256 employees and four business groups: Nokia Networks, Nokia Technologies, Alcatel-Lucent, and Nokia Bell Labs. Total revenue in 2015 was 23.22 billion euros.162
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Based on the case, Nokia's use of social media allows for all of the following benefits except
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crowdsourcing
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Nokia utilizes video conferencing so employees can communicate across geographical boundaries. Based on your reading, which of the following is true about video conferencing?
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It is a good communication medium for ambiguous situations.
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Nokia's use of electronic newsletters is an example of
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impersonal communication.
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Which of the following can be a major problem with Nokia's use of social media?
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loss of employee productivity