Apply the knowledge of Management presented in this chapter to the following case. Applying this knowledge should enable you to have a better understanding of how Nokia uses social media to its advantage.
Read the case below and answer the questions on the right.
Nokia is a Finnish multinational communications and information technology company. It was founded in 1865. In 2015, the company had 114,256 employees and four business groups: Nokia Networks, Nokia Technologies, Alcatel-Lucent, and Nokia Bell Labs. Total revenue in 2015 was 23.22 billion euros.162