After you have examined how GearOn works, you think about the different types of processes it uses.
answer
A. Workgroup Process - Trainers
B. Enterprise Process - Member's fitness plan
C. Inter-Enterprise Process - Acquisition of gym equipment
question
How can the check-in process best be improved?
answer
set up an automated system
question
You are invited to a meeting with Kelly and the head of marketing, Cindy Herrera, to discuss the problems with GearOn. Cindy suggests that, to help retain membership, you offer current clients a lower price if they sign up for the next six months now.
How do you respond?
answer
address the process and information silo problems
question
How can the information silos at GearOn best be resolved?
answer
implement an enterprise system that integrates member data
question
What enterprise system is the best choice for GearOn?
answer
A CRM
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