C10 Art

29 August 2022
4.7 (114 reviews)
18 test answers

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question
1. Graphic design used to be known as ________ art. o conceptual o guild o trade o commercial o studio
answer
: commercial
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2. One of the most celebrated 19th-century artists, Henri de Toulouse-Lautrec, created posters for the famous dance hall called: o the Moulin Rouge. o Valentin. o the Unvanquished. o the Odeon. o La Goulue.
answer
: the Moulin rouge
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3. According to the author, graphic design as we know it today has its roots in two developments. They are: o the printing press and motion pictures. o the discovery of the Rosetta Stone and the invention of the camera obscura. o motion pictures and television. o the discovery of the Rosetta Stone and the printing press. o the printing press and the Industrial Revolution.
answer
: the printing press and the industrial revolution
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4. Designing for the Web adds the potential for ________ reactions to choices made by a visitor to the site. o composing and editing o research and technology o motion and interactivity o None of these answers is correct. o surfing and chatting
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: motion and interactivity
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5. A designer's blueprint for books and magazines and other works in print is called: o a layout. o a logo. o a collection. o a lithograph. o an illustration.
answer
: a layout
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6. Although symbols convey information and embody ideas: o their meaning is invented by cultural use. o All of these. o they have no meaning in themselves. o those ideas may change radically with time. o None of these answers is correct.
answer
: all of these
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7. One of the most effective and easiest ways for a company to change its image is: o to redesign its logo. o to change its name. o None of these answers is correct. o to roll out an expensive advertising campaign. o to change from print to television advertisements.
answer
: to redesign its logo
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8. W. Bradford Paley's TextArc program uses an entire text of a book and: o displays all of the text on screen, allowing users to explore relationships between its words. o translates it. o creates illustrations based on its characters and narratives. o helps graphic designers to choose the most appropriate typeface for it. o bases fractal patterns on its structure.
answer
: displays all of the text on screen, allowing users to explore relationships between its words.
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9. A ________ is often the first and key element in creating a complete corporate identity. o broadside o layout o title o composite o logo
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: logo
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1. The development of ________ in the 19th century introduced the widespread use of color in posters. o All these answers are correct. o color lithography o water color o the printing press o broadsides
answer
: color lithography
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2. Which graphic design team developed the familiar set of symbols used today to communicate information across language barriers to international travelers? o Holley and Barnett o Spiekermann and Schwartz o Vladimir and Georgii Stenberg o Carson and Cuffaro o Cook and Shanosky
answer
: cook and shanosky
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3. The ________ first made it possible to devise a notice that could be reproduced in large numbers and distributed widely. o computer o camera obscura o Rosetta Stone o printing press o feudal system
answer
: printing press
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4. An image created to accompany words is called: o a hieroglyph. o a logo. o an illustration. o an icon. o a serif.
answer
: an illustration
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5. In 1525, with the advent of moveable type, ________ created a unified alphabet that could be mass-produced. o Albrecht Dürer o David Carson o Henri de Toulouse-Lautrec o Norman Rockwell o Paul Rand
answer
: Albrecht Dürer
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6. Cassidy Curtis's Graffiti Archaeology is organized by ________ to effectively display its subject. o location and style o location and style o artist and style o style and time o location and time
answer
: location and time
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7. The American graphic designer who created some of the most memorable logos for IBM, UPS, and ABC is: o Joan Dobkin. o Milton Glaser. o David Carson. o Paul Rand. o Norman Rockwell.
answer
: paul rand
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8. Graphic design has as its goal the communication of some __________ message to a group of people. o composite o artistic o specific o underlying o title
answer
: specific
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9. The ancient symbol from Chinese philosophy that embodies a worldview of mutual interdependence is the ________ symbol. o Sanskrit o sans-serif o swastika o Shiseido o yin-yang
answer
: yin yang