Business Communications-Chapter 4

Which one of the following is an element of the completing phase of the three-step writing process? A. organizing the information B. interpreting the research C. proofreading the messag D. selecting the right medium E. identifying audience

The goal of three-step writing process is to help a writer develop messages that are A. using a variety of mediums B. organized based on direct approach C. sensitive D. well planned E. effective and efficient

How does careful planning of a business message save time? A. Planning allows the writer to incorporate a wide variety of ideas B. Planning allows writers to dive directly into the writing process C. Planning reduces rework D. Planning allows the writer to produce work that showcases professional qualifications E. Planning focuses on one specific goal.

Which of the following is general category common to business communication? A. to inform B. to entertain C. to negotiate D. to dictate E. to punichs

The primary audience for your message should always include A. all who receive it B. the key decision makers in the audience C. those people with the highest status D. those people who represent the opinions and attitudes of the majority E. those people who might see a copy of the message at some point in the future

Messages should contain more supporting detail and background information when A. you expect a favorable response B. you and your audience do not share the same general background C. you and your audience share general background D. you are concerned about possible legal action E. you are attempting to shift blame

One effective informal method for learning more about your audience's information needs is to ask them directly for input.

Choosing the right medium for your message A. is not important as long as the content of your message is accurate B. is important only when communicating with managers and supervisors C. is vital for external communication, but not important for internal communication D. can make an important difference in how your message is perceived E. is easier since electronic media are always the best option

Which one of the following is the "leanest" communication medium? A. podcasts B. text messaging C. telephone conversations D. multimedia presentations E. infographics

Despite your numerous emails and voicemail message, a normally dependable vendor has not responded to your import question. Which of the following would be a sensible next step? A. consider sending a printed message B. broadcast C. Use social media to vent your frustrations with the vendor D. Bombard the vendor with text messages until he responds E. Develop a podcast to be shared with the vendor

Phone calls are A. incapable of conveying nonverbal signs B. only acceptable for external communication C. capable of offering the give-and-take of in-person conversations D. no longer practical due to IM and texting E. preferable to electronic media when you need a permanent record

The_____ is the form a message takes, and the ____ is the system used to deliver a message A. channel; network B. medium; channel C. format; medium D. channel; medium E. network;format

A _____ is the richest communication medium A. telephone conversation B. retweet with a comment C. video podcast D. face-to-face conversation E. text message

A disadvantage of a written, printed message is that i A. limits opportunities for timely feedback B. cannot reach geographically dispersed audiences C. minimizes the writer's ability to plan and control a message D. doesn't give recipients time to process the message before they respond E. deemphasizes are inappropriate emotional components

Messages that combine powerful visuals with supporting text A. can be effective because visuals lower communication barriers for multilingual audiences B. are more difficult to remember than purely textual descriptions or explanations C. should not be used to describe complex ideas or processes D. take more time to review than text only messages E. are effective because visuals minimize the relationship between part that make up the whole

The _____ of a message is its overall subject; while the _____ is a specific statement about that over all subject. A. medium; theme B. topic; main idea C. scope; purpose D. focal point; rationale E. purpose; intent

List the three primary steps involved in preparing business message; "in the correct order"

List any three of the 4 helpful questions to ask in evaluating the purpose of your message

To help generate creative ideas, _____ starts with the main idea and allows the writer to branch out and connect other related ideas A. mind mapping B. brainstorming C. storyteller's tour D. a question and answer chain E. a journalistic approach

One effective informal method for learning more about your audience's information needs is to ask them direct for imput

The goal of the three-step process is to help a writer develop messages that are A. sensitive B. organized based on direct approach C. using a variety of mediums D. effective and efficient E. well planned

To present major points and supporting detail in the most logical and effective way, A. include a meaningful visual aids for each main idea B. use a direct format for the communication C. create an outline for key points D. treat complex messages as series of smaller messages E. incorporate storytelling

When sending a video to someone who will view it on a smartphone, _____ may be a key concern for the mobile carrier and the customers alike A. screen size and resolution B. connectivity limitations C. media richness D. data usage and operational costs E. input techonology

By forecasting the audience's probably reaction, a write can better determine A. who key decision makers are B. level of understanding C. best medium for delivery D. when to state conclusions and recommendations E. attitudes and experienes

Which of the following are elements in the writing phase of the three-step writing process A. adapting to the audience B. analyzing the situation C. selecting the right medium D. gathering information E. organizing the information

In a business message, the range of information you present, the overall length, and the level of detail is known as your A. requirement B. depth C. inclusion D. coverage E. scope

In most cases, a message should be deferred of canceled if A. you have important to share, but it could get you into trouble B. the time is wrong C. your audience is highly receptive D. your news is bad E. someone else wants to deliver it

A good way to test the thoroughness of your business message is to check it for A. contradictory opinions B. accuracy C. the who, what, when, where, why, and how D. a purpose E. a main idea

One of the disadvantages of using an oral medium with an in-person channel is A. reliance on nonverbal cues and voice inflections B. more time to resolve misunderstanding C. limited opportunity for immediate feedback D. reduced control over the message by the communicator E. the ability to express emotion in the message

You're writing a proposal to give permission to some employees at your company to telecommute. You know management will be skeptical, so you should A. building your case carefully, stating clear reasons for each conclusion you draw and recommendation you make B. avoid stating your conclusions and recommendations C. be as straightforward as possible about stating your conclusions and recommendations D. use less evidence in support of your points E. be aggressive in making your case, saying that many good employees will leave if the company fails to adopt your proposal

The _______ begins by explaining evidence and builds up to the main idea. A. narrative approach B. direct approach C. process of building consensus D. indirect approach E. outline

Informal techniques for gathering insights and focusing your research efforts do not include A. reviewing reports and other company documents B. talking with supervisors, colleagues, and customers C. listening to the community D. asking the audience for input E. distributing questionnaires and surverys

Most messages should not be sent unless they will A. please your boss B. promote self-interests C. bring about a change D. increase your chances of being promoted E. end on a positive note

As it applies to business communications presenting information in a well-organized manner A. helps your readers understand the message B. softens the impact of the message C. obscures the meaning of the message D. allows the reader to find issues for discussion E. takes more time to produce